The Sales Advisory Practice helps IT sales executives and their operational counterparts
calibrate organizational and infrastructure investments based on revenue, expense, and
productivity benchmarks.
We also provide research-based advice to strengthen sales strategy and performance.
Our mission is to provide clients with the most comprehensive and thorough research on sales performance and productivity, as well as insights to garner the necessary resources to successfully manage selling organizations.
Understanding the "S" in the SG&A

Sales revenue, expense, and productivity benchmarks based on the leading vendors across the IT industry.
Improving Sales Performance

Business Cases and Best Practices to enhance organizational effectiveness, sales operations, and solution selling strategies and sales operations.
Explore with Peers

Facilitated peer group meetings to improve sales performance and productivity.
Customized Engagements

Tools and consulting capabilities to address unique sales approaches and go-to-market issues.
"Wow. We suspected [we were underspending] all along but never knew for sure"
-SVP Sales of a tier-one hardware company
The Sales Advisory Practice offers two subscription services. The Sales Advisory Service, is an information-rich, benchmarking-based research offer. The Sales Leadership Board is an invitation-only exclusive membership of sales executives from the leading IT industry organizations. Additionally, the Sales Advisory Practice provides customized consulting solutions.
Fact Sheets
Sales Advisory Service