Analyst Profile Detailed
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Eric A. Prothero
Group Vice President, Latin America
Team:
BRIC: Brazil, Russia, India, and China Leadership Team
IDC Predictions Team
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Eric Prothero is responsible for the management and direction of IDC's consulting, research, and events business across the Latin America region, where IDC operates in 7 countries. In addition, he leads IDC's initiative in the BRIC emerging markets, designed to provide regional and global strategic planners the most actionable and relevant market intelligence for this growing strategic block of countries.
In addition to managing IDC’s Latin America operations, Mr. Prothero is an active conference and custom event keynote speaker discussing overall market trends, spending intentions, and market perspectives. He is frequently asked to present about CIO perspectives in the region where he draws upon IDC’s unique knowledge of end users gained from ongoing interaction and interviews with leading CIOs in the region.
Mr. Prothero has been with IDC Latin America since 1993 and during his tenure has held various positions within the organization. In 1995, Mr. Prothero was the Country Manager for IDC’s subsidiary in Brazil. Prior to joining IDC, he was a consultant at Windermere Associates, a San Francisco-based strategic planning consulting firm.
Mr. Prothero received his M.B.A. in International Finance from the University of California at Berkeley and his B.A. in Economics from Swarthmore College. He is fluent in Portuguese and conversant in Spanish.
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Latin America Predictions 2008
Eric A. Prothero, Ricardo Villate, Romina Adduci, Jay Gumbiner, Alejandro Florean, Lidice Fernandez, Cristina Rivas, Reinaldo Roveri, Matias Berardi, Alejandro Valdes, Christopher Real, Mauro Peres, Alejandro Oliveros, Maricela De La Cruz, Erika Garcia, Rafael Gomez, Sandra Villamizar, Patrick Melgarejo, César Longa
Jan 2008 - Doc # LA18202
Top 10 Predictions
IDC predicts the year 2008 will be marked by important transformations, given the continuous disruptive environment in the IT marketplace. We will see during 2008 a strengthened post-disruptive shift in how vendors and users in ...
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