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Pricing Evaluation

Overview
IDC's pricing evaluation services provide IT manufacturers with the intelligence and analysis necessary to create winning price and product positioning strategies. Clients access real-time list, street, and cost pricing and specifications. Clients also receive detailed analyses on current and future price trends and access to robust analysis tools.

IDC is uniquely positioned in providing:

Reliable pricing intelligence built from strong sourcing relationships with vendors, resellers, distributors, lessors and corporate IT buyers that provide current and detailed product and pricing information down to individual feature codes.
An analyst team with the skills and data needed to build accurate product comparisons and with the insight into the structure of actual deals.
Detailed pricing analysis tools that automatically compare your company's product offerings with peer competitor products.

Target Audience:
Pricing analysts, Product managers, Sales and sales support, Market intelligence managers

Product Coverage
Overview, Servers, Enterprise Computing, Personal Computing, Storage, Networking, Displays, Projectors, Services, Software, Imaging/Output

Country Coverage
United States, Canada, United Kingdom, France, Italy, Germany, Spain, Netherlands, Australia, Singapore

Analysis Tools
Pricing Database

Meet the Experts
Brian Clarke, Vice President
Jennifer Koppy, Research Manager
Bill Roch, Research Director
Reuben Miller, Research Analyst
Amita Potnis, Research Analyst
Susan Middleton, Research Director

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