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Voice Services and Fixed-Line Strategies for Middle Eastern Operators
Nov 2008   Doc #ZW09Q   Customer Needs and Strategies  

Printed Page Length: 14 pages
Number of Figures: 6

By: Andy Hicks
Senior Research Analyst, Telecommunications, IDC CEMA
Team: Telecommunications

Price $ 4,800.00

Abstract 

This report examines the current state of voice services and legacy fixed-line networks in the Middle East, with additional information on recent trends in Turkey. It charts the changes in voice channels over the past four years, analyzes the effects of separating voice from the underlying network connection in project planning, and recommends strategies for increasing marginal revenues and uncovering new revenue streams.

Topics in this study include:

  • Multiplay bundle design and marketing
  • Pricing power and premium services
  • Value-added services
  • Tariff structures

"The Middle East is a region in which many customers receive their voice services solely via their mobile phones, and yet investments in fixed infrastructures are reaching new heights. Operators can choose from a variety of strategies to monetize their existing infrastructures and operations while planning for a future of richer communications products." – Senior Analyst Andy Hicks, IDC CEMA

IDC Opinion | In This Study | Situation Overview | Future Outlook | Essential Guidance | Learn More

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