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Robert Amatruda
Research Director, Tape and Removable Storage

Team: Storage
Robert Amatruda is a Research Director in IDC's Storage program, covering the tape hardware and removable magnetic storage markets. Robert is responsible for tracking and forecasting the tape markets on a worldwide basis, as well as coordinating similar research and analysis with regional IDC analysts. This includes evaluating tape hardware and component companies and creating detailed market models that examine the tape industry from both an OEM and branded product perspective. As a recognized leader in tape research within the storage market, Mr. Amatruda’s insights, analysis, and market data are sought frequently by clients in order to validate strategic product and market issues. He is a frequent key note speaker at trade events and is often quoted in such industry periodicals as The Wall Street Journal, Fortune, InfoWorld, The New York Times, Investors Business Daily, and Forbes.

Most recently, Mr. Amatruda initiated coverage on the Virtual Tape market in 2006, collaborating with a interdisciplinary team of analysts to develop IDC’s first taxonomy, TAM, and market model.

Prior to joining IDC, Mr. Amatruda worked for the Cahner's Publishing Company as a staff Economist specializing in the semiconductor and electronics industries. In addition to Cahner’s, he was a Research Analyst with the Boston Redevelopment Authority, Policy Development, and Research Department where he tracked the commercial construction and employment sector.

Mr. Amatruda received a B.A. in Urban Studies and Public Policy at Boston University.


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Tape Storage: Dead Men Still Walking
Robert Amatruda
Jul 2008 - Doc # lcUS21354108      IDC Link
This past week, no fewer than four tape storage vendors announced new products and renewed alliances. This was quite a week for an otherwise staid and mature segment of the data storage market. For many years now, vendors in the ...

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Worldwide Branded Tape 1H08 Vendor Analysis
Robert Amatruda
Oct 2008 - Doc # 214609      Competitive Analysis
This IDC study reports the performance of the worldwide tape drive and automation markets by system and server suppliers that rebrand tape products produced by others. Market share data is reported for the worldwide tape drive ...
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Storage News: Period Ending October 27, 2008
Wolfgang Schlichting, Robert Amatruda, Brad Nisbet, Natalya Yezhkova, John Rydning, Jeff Janukowicz, Zina Ashkouri
Oct 2008 - Doc # 214957      Update
This IDC update includes vendor financial results as well as these stories and more::
  • COPAN Systems Unveils New COPAN Systems 100T Remote Office Virtual Tape Library
  • Hitachi ...
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