The Asia/Pacific mobile phone market continues to be very complex due to differences in regional wireless infrastructures, types of customers, and government regulations across countries. Developing markets such as China, India, Indonesia and the Philippines provide tremendous opportunities for low-end phones. Markets like Hong Kong, Korea and Singapore also spearhead the way for new technologies and usage patterns that are often eventually adopted by markets all over the world. Moreover, the complexity of the handset has increased greatly due to the addition of more data processing technologies to converged mobile phones. IDC's Asia/Pacific Quarterly Mobile Phone Tracker monitors the mobile phone market on a quarterly basis for Asia/Pacific (excluding Japan) with country-based granularity. This product provides broad and integrated coverage of the mobile phone market, enabling companies to understand new developments from a regional perspective while developing a deeper appreciation of the unique mobile phone developments in the Asia/Pacific region.

This product covers the following segments of the Mobile Phone market:

• Quarterly shipments for historical and forecast data
• Country breakdown: Australia, China, Hong Kong, India, Indonesia, Korea, Malaysia, Taiwan, Thailand, Philippines, Singapore and rest of Asia/Pacific
• Vendor unit shipments by air interface, camera-enablement, color screens, Bluetooth capability, external memory and application environment for both traditional mobile phones and converged mobile devices

Throughout the year, this product will address the following topics:

• By form factors (mobile phone, converged mobile device)
• By software application platform (Java, BREW, etc.) for traditional mobile phones and operating systems for converged mobile devices (Windows Mobile, Symbian, Palm OS, Linux, etc.)
• By air interface (GSM/GPRS, EDGE, CDMA 1x RTT, WCDMA, TD-SCDMA, HSDPA, CDMA2000 1X EV-DO, etc.)
• Price band analysis
• Other fields (such as WLAN and GPS) available as optional add-ons

Our research addresses the following issues that are critical to your success:

1. What are the quarterly market shares for the leading mobile and converged mobile device vendors in various countries in the Asia/Pacific region?
2. How are quarterly shipments divided among various air interfaces in each country?
3. How popular are converged mobile devices and what are their shipment volumes compared with those of traditional mobile phones?
4. How successful have new technologies (such as integrated cameras, external memory) been in key countries within the region?

IDC's Asia/Pacific Quarterly Mobile Phone Tracker examines how mobile phone vendors are positioning themselves to compete in the market. This product reviews strategies, market positioning, and future direction of several providers in the mobile phone market, including but not limited to:

Amoi, Bird, Changhong, Dopod, Fly, Gionee, Haier, HTC, Huawei, I-mobile, Konka, KTFT, K-Touch, Lenovo, LG, Motorola, Nokia, RIM, Sagem, Samsung, SKY, Sony Ericsson, Spice, TCL, Vodafone, ZTE, and others.

Throughout the year, this product will offer insight into the latest trends impacting the market. Potential studies include:

• Traditional mobile phones
• Converged mobile devices

• Preliminary top-line figures
• Final historical database in Excel pivot table format
• Forecasts in Excel pivot table format
• Inquiry hours for direct access to IDC's expert analysts

As a privately held company, IDC believes that our customers are our primary constituency. A large percentage of every revenue dollar is reinvested back into our products, including more analysts, more geographic coverage, and extensive primary research.

Our steady growth over the past 10 years reflects our commitment to investing in our customers.