This IDC study reviews China's IPTV market developments, IPTV driving forces, and introduction to China. In addition, it analyzes the status quo of China's IPTV market and conducts an in-depth study of policy supervision, business model, technical standards, network carriers, users, and market ecosystem. It also discusses and analyzes the development strategies and solutions of telecom operators, content providers/operators, and solution/equipment providers on the industry chain. Finally, it forecasts the development and user scale of IPTV for the next five years.

"China's IPTV market began to grow rationally and steadily in 2007, and the user scale began to show substantial growth. China's IPTV market will speed up large-scale commercial operation in 2008. In the future, when competition is based on marketization instead of regulation deflection, the capability of marketing and quality of service matter," says Elain Yi, senior analyst, Telecom Research, IDC China.