Global Retail Insights' European IT Opportunity: Transportation advisory service offers detailed insight into the IT adoption and purchasing trends in the Western European transportation sector, with a particular focus on solution priorities, back-office and customer-facing systems, industry-specific solutions, and wireless developments. This service provides IT spending by country and subindustry based on results of primary end-user research and analysis of top vendors' go-to-market strategies. Continuous market monitoring is leveraged to identify key opportunities for IT vendors targeting this sector.

This advisory service develops unique analysis and comprehensive data through Global Retail Insights' proprietary research projects, along with ongoing communications with industry experts, transportation professionals, and product and service vendors.

To ensure relevance, our analysts work with subscribers to identify and prioritize specific topics to be covered in research reports. Our analysts are also available to provide individualized advice for transportation executives and vendors to help them make better-informed decisions.

Throughout the year, this service will address the following topics:

• Networking and enterprise workers' mobility strategies
• Competitive vendor assessments
• Real-time asset tracking
• Transport-specific applications demand analysis
• Analysis of key IT third parties and their success in transportation within the top European countries
• IT spending by country and subindustry, including freight and passenger transportation, with dedicated coverage of air, land, and water transportation, including railways, logistics service providers, postal providers, and public transportation

Our research addresses the following issues that are critical to your success:

• What are the key performance indicators of the transportation and logistics sectors?
• What are the IT purchasing and solution adoption patterns by transportation executives?
• What is the impact of the changing business environment on IT demands and priorities?

The European IT Opportunity: Transportation advisory service is ideally suited to support IT vendors targeting the European transportation market. Industry-specific software providers and systems integrators will find this service valuable in gaining additional insight into the needs and investment trends in transportation in Europe.

The European IT Opportunity: Transportation advisory service is offered on an annual subscription basis and provides access to:

• Detailed reports that cover timely and important topics, along with informed analyst commentary and recommended actions
• Direct inquiry access to the analyst team for answers to specific questions related to research or referrals to additional resources
• Web conferences focusing on recent research and client concerns - providing an opportunity to interact with analysts, invited industry experts, and peers from other participating organizations
• Online access to a comprehensive library of published reports covering an extensive range of topics

Ivano Ortis is the EMEA Research Director at Global Retail Insights. In this position, he analyzes and anticipates key trends in and forecasts on IT strategies and spending in retail, logistics, and specific subvertical industries (e.g., HoReCa; motor trade; distribution; air, land, and water transportation) in Western Europe and provides consulting and advisory support to end-user organizations as well as to IT vendors. Ortis has developed extensive insight into the ICT and telecommunications value chain and a strong market experience in understanding how to merge industry dynamics, retail business requirements, and technology trends to provide vertical-specific strategies on IT demand from both the end-user perspective and the vendor perspective.

Global Retail Insights' experts are available for proprietary consulting engagements to address specific client challenges or to customize the results of our syndicated research offerings.