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Latin America Quarterly Hardcopy Peripherals Tracker
• Published Research
• Markets Covered
• Segments Analyzed
• Key Questions Answered
• Latin America Hardcopy Peripheral Share by Segment
• Competitive Analysis
• Timely Delivery and Support
• Respond to Today's Dynamic Market
• IDC's Investment Philosophy
• What Is An IDC Tracker

Four times a year, IDC's Latin America Quarterly Hardcopy Peripherals Tracker provides detailed, highly segmented tracking of desktop printers, multifunctional printers (MFPs), and single-function digital copier shipments by technology, vendor, laser speed range (up to 69ppm), price band, user segment (horizontal market), and channel. Countries covered are Argentina, Brazil, Chile, Colombia, Mexico, Peru, and Venezuela, as well as the rest of Latin America. Rolling eight-quarter and five-year forecasts are updated on a quarterly basis by country for dot matrix, inkjet, and laser technologies..


Markets Covered


This product covers the following segments of the Latin America hardcopy peripherals market:

  • Quarterly data, with historical information from 1999 and forecast
  • Five-year annual forecast and two-year quarterly forecast
  • Countries - Argentina, Brazil, Chile, Colombia, Mexico, Peru, Venezuela, and the rest of Latin America
  • Technology - dot matrix, laser (solid ink also included in laser), and inkjet
  • End-user segments - home, small office (1-9 employees), small business (10-99 employees), medium-sized business (100-249 employees), medium-sized/large business (250-499 employees), large business (500-999 employees), enterprise (1,000+ employees), government, and education
  • Distribution channels - direct inbound, direct outbound, retail, reseller (dealer, VAR/systems integrator [SI], distributor, and other)


Segments Analyzed


Throughout the year, this product will address the following topics:

  • Price band and/or speed range
  • Vendor and market evolution
  • Vendor and market performance
  • Vendor unit and value market share


Key Questions Answered


Our research addresses the following issues that are critical to your success:

  1. What is the market opportunity for each printer technology (dot matrix, laser, inkjet)?
  2. How are the top regional competitors performing in each printer technology?
  3. Which end-user segments provided the greatest growth in demand?
  4. What distribution channel strategies have proven most successful?
  5. What will be the market opportunity for each technology?
  6. How are average end-user prices for printers evolving?

Note: Sample data is for illustrative purposes only.


Latin America Hardcopy Peripheral Share by Segment


Source: IDC



Competitive Analysis


IDC's Latin America Quarterly Hardcopy Peripherals Tracker examines how desktop printers, multifunctional printers, and digital copier vendors are positioning themselves to compete in this market. This product reviews market size, forecast, and market positioning of major printer, MFP, and single-function digital copier vendors, including Brother, Canon, Epson, HP, Kyocera-Mita, Lexmark, Oki, Samsung, Sharp, and Xerox.


Timely Delivery and Support


Subscribers to this product receive quarterly delivery and IDC support, including:

  • Excel analysis tool
  • Interactive briefing
  • Schedule (Week #7): Historical analysis published
  • Schedule (Week #9): Forecast and forecast analysis published

Note: Sample data is for illustrative purposes only.


Respond to Today's Dynamic Market


Source: IDC



IDC's Investment Philosophy


As a privately held company, IDC believes that our customers are our primary constituency. A large percentage of every revenue dollar is reinvested back into our products, including more analysts, more geographic coverage, and extensive primary research.

Our steady growth over the past 10-plus years reflects our commitment to investing in our customers.


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