IDC's China Quarterly Digital Camera Tracker aims to provide timely and critical market intelligence necessary to aid in strategic and tactical planning in the PRC. This program provides detailed information such as total market size, market size by vendor, form factors, as well as competitive analysis, quarterly market highlights, and an analysis of the top 5 vendors.

This service covers the following segments of the China digital camera (Point-and-shoot cameras) market:

• Under 1-megapixel
• 1-megapixel to 2-megapixel
• 2-megapixel to 3-megapixel
• 3-megapixel to 4-megapixel
• 4-megapixel to 5-megapixel
• Over 5-megapixel

Throughout the year, this service will address the following topics:

• Quarterly market shipment size
• Quarterly shipment market size by resolution
• Quarterly Shipment market share by vendor
• Quarterly top 5 sales models for key vendor
• Quarterly market highlight
• Quarterly top 5 vendors highlight
• 5-year forecast of PRC Digital Camera

Our research addresses the following issues that are critical to your success:

1. What is the size of the digital camera market in the PRC?
2. What is the competitive position of each vendor?
3. What is the top selling digital camera model every quarter?
4. What are the quarterly market highlights?
5. What are the digital camera market growth trends?
6. What is the impact of new technologies?

IDC's China's Quarterly Digital Camera Tracker examines how key vendors are positioning themselves to compete in the PRC Digital Camera market. This service provide an in-depth analysis about product, price and channels. It provides all major statistics required to have a compete understanding of this market. Companies tracked include:

Canon, Founder, Fujifilm, Kodak, Legend, Nikon, Olympus and Sony.

Throughout the year, this service will offer insight into the latest trends impacting the market. This tracker will include 2 deliverables per quarterly cycle:

• Market shipment size
• Shipment market size by resolution
• Market share by vendor
• Top 5 sales models for key vendor
• Quarterly market highlight
• Quarterly top 5 vendors highlight
• 5-year forecast of PRC Digital Camera