Manufacturers have eagerly embraced multifunction peripherals (MFPs) and introduced both low-end personal devices and networked workgroup models to capture a share of this lucrative market. Copier and printer vendors are being forced to rethink their approach to the changing competitive landscape of the document marketplace. IDC provides the business intelligence that vendors need to stay competitive. IDC's Middle East and Africa Quarterly MFP Tracker service delivers data and insight to help vendors identify opportunities, position their products and brands, and anticipate changes in the market.

This service covers the following markets and segments:

• Turkey, Israel
• Saudi Arabia, UAE, Kuwait
• Oman, Qatar, and Bahrain
• South Africa
• Rest of Middle East, Rest of Africa
• Inkjet MFPs
• Laser/LED MFPs

Every quarter, this service will address key topics, such as:

• Market sizing and vendor market shares
• Distribution channel analysis
• Vendor competitive analysis/positioning
• Economic and political factors influencing market development
• Market impact of changing technology
• Assessment of gray market activities
• Impact of gray market activities
• End-user segment analysis

This service addresses the following issues that are critical to your success:

1. Which countries in the region hold the most opportunity for your company?
2. How will the current political and economic climates affect sales?
3. What functionality combinations will be most in demand in these countries?
4. How is technology migration influencing prices and market share?
5. How are gray imports affecting market dynamics?
6. How are end-user segments evolving?

IDC's Middle East and Africa Quarterly MFP Tracker service examines how MFP vendors are positioning themselves to compete in the market. This service reviews strategies, market positioning, and future direction of providers in this market, including:

Brother, Canon, Danka, Dell, Develop, Epson, Gestetner, HP, Konica Minolta, Kyocera Mita, Lanier, Lexmark, Nashuatec, Océ, Oki, Olivetti Lexikon, Panasonic, Rex Rotary, Ricoh, Samsung, Sharp, Toshiba, Utax, and Xerox.

Throughout the year, this service offers insight into the latest trends affecting the MFP market.

The tracker examines individual countries and their MFP markets in the MEA region. It provides detailed market overviews and analyzes key products, trends, and vendor strategies.

(Illustrative data only)

As a privately held company, IDC believes that our customers are our primary constituency. A large percentage of every revenue dollar is reinvested back into our products, including more analysts, more geographic coverage, and extensive primary research.