The increasingly global economy, coupled with the pursuit of customer intimacy, is driving more IT vendors to develop a worldwide vertical market strategy. IDC's Worldwide Vertical Markets service assists IT suppliers in assessing and quantifying the opportunities for providing IT solutions to various industries around the world. The service also helps firms assess the global competitive environment by providing worldwide vendor market shares. Subscribers to this service receive timely, detailed five-year IT spending forecasts for 17 vertical markets across nine technologies. In addition, clients gain direct access to IDC's top industry experts, who can supply competitive analysis and positioning advice, identify strategic partnering opportunities, and assist with speaking to the investment community.

• Servers (high end, midrange, and volume)
• Storage and peripherals
• Workstations
• PCs
• Networking equipment
• Software
• IT services
• Customer spending trends and priorities for 17 vertical markets: banking, insurance, securities and investment services, discrete manufacturing, process manufacturing, retail, wholesale, government, healthcare providers, education, services, communications and media, transportation, utilities, construction, resources, and home business and consumer

• IT opportunities by vertical market in major technology categories
• Best practices related to vertical industries
• Vertical market share of leading IT vendors
• Indicators of vertical market IT spending

1. What is the size and growth rate of the worldwide IT industry by vertical market and geographic region?
2. What are the vertical market shares of leading global IT vendors?
3. What are the most significant global and regional economic and industrial trends shaping the IT hardware, software, and services industries?
4. How do IT spending indexes compare across vertical and regional markets?

IDC's Worldwide Vertical Markets service offers detailed market information on industry-specific IT and solution spending trends across major regions worldwide. This service helps to arm vendors with a measurement of the IT and solution dollar opportunities in their respective marketplaces. The research provides market segmentation and competitive analysis that serve as a guiding system for initiating rational and optimal vertical market strategies. IDC's insights lead to credible and defensible market positioning and support the identification and prioritization of vertical marketing and strategic efforts.

This service focuses on the following core research. In addition to the insight provided in this service, IDC may conduct additional research on specific topics, or emerging market segments, via research offerings that require additional IDC funding and client investment.

This ongoing study series examines worldwide IT spending patterns on a vertical and regional basis. The research serves as a guide to understanding the dynamics of IT investments and changes in spending patterns in different industries.

This study looks at the key economic, industry, and technology trends that shape select IT technology markets. The document provides a market sizing and forecast by major industry and across project segments.

This annual study provides the worldwide revenue for the top 50 IT vendors within 17 vertical markets. This market share report can be used in conjunction with the worldwide IT spending forecast to measure a vendor's strength in, or reliance on, any particular industry compared with the overall market size and growth rate.

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• Special client discount pricing on purchases of research from other services
• Complimentary admission to IDC's annual Directions conference, where you'll hear our latest forecasts and network with IDC analysts and other industry professionals
• Complimentary invitations to monthly executive telebriefings, interactive forums designed to provide you with insights about research and strategies directly from IDC analysts

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