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Bridget Kester

Senior Research Analyst

Ms. Kester has ten years of market research experience involving survey design, data collection, statistical analysis, modeling and forecasts. Ms. Kester manages and conducts market research and data analysis for Energy Insights’ Energy Use practice area and for custom projects. Previously, she was a research manager with EPRI Solutions’ Market Intelligence business unit (formerly Primen and now part of Energy Insights).

Her areas of qualification include project management, questionnaire design, database management, qualitative and quantitative analysis, market forecasting, market segmentation, competitor analysis, in-depth interviews, and report writing for utility and non-utility clients. She recently assisted with two multiclient studies on benchmarking and best practices for load research and for load forecasting. She has conducted research on such topics as market potential of new products, willingness to pay, customer satisfaction, load research, and energy efficiency.

Ms. Kester has a B.A. in Quantitative Economics and Decision Sciences from the University of California, San Diego.

Research Authored by Bridget Kester

Load Forecasting Salary Survey
Bridget Kester, Kelly Marrin
Oct 2008 - Doc # EI214596      Update
This Energy Insights update and the accompanying PowerPoint document present the results of Energy Insights' Load Forecasting Salary Survey. Load forecasting requires a unique set of skills and experience that are not ty ...
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New Residential Energy Market Profiles
Craig Williamson, Bridget Kester
Jun 2008 - Doc # EI212916      Update
Energy Insights has updated our Residential Energy Market Profiles (EMP). The EMP provide summary information about U.S. energy use for major customer segments by end use and fuel, and are a key resource for forecasting, market ...
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AGA EEI Customer Service Conference: Satisfaction Focuses on Energy Efficiency, Service Options, and Customer Touch Points
Karen Blackmore, Bridget Kester
May 2008 - Doc # EI212140      Perspective
This Energy Insights Perspective reviews the recent AGA EEI Customer Service Conference, with insights into the hot topics at the conference. This Perspective concludes with guidance in better customer service for utilities and ...
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Load Research Salary Survey
Bridget Kester, Craig Williamson
Apr 2008 - Doc # EI211713      Update
This Energy Insights update and the accompanying PowerPoint document present the results of the Energy Insights Load Research Salary Survey. Load research requires a unique set of skills and experience that are not typically re ...
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Insights on Utilities: January 2008 - Special Predictions Edition
Rick Nicholson, Jill Feblowitz, Karen Blackmore, H. Christine Richards, Nicholas Lenssen, Craig Williamson, Jan Borstein, Bridget Kester, Barb Ryan
Feb 2008 - Doc # EI210433      Update
This Energy Insights update summarizes our North America Utility Industry 2008 Top 10 Predictions (Energy Insights #EI210311, December 2007) report, which analyzes the primary fac ...
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What's Up in Load Research
Bridget Kester, Craig Williamson
Dec 2007 - Doc # EI210081      Update
This Energy Insights update provides highlights from the Western Load Research Association (WLRA) biannual conference held in late September in San Francisco. This update also provides commentary on the recent acquisition of LO ...
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What's New with Demand Response
Bridget Kester, Craig Williamson, Jan Borstein, Nadav Enbar
Jul 2007 - Doc # EI207696      Update
This Energy Insights update provides highlights from the U.S. Demand Response Coordinating Committee's (DRCC's) fourth National Town Meeting on Demand Response, held in April 2007 in Washington, D.C. Once again, the format was ...
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Time-Based Pricing Programs: Creating a Favorable Customer Response
Barb Ryan, Ingrid Rohmund, Bridget Kester, Jan Borstein
Jun 2007 - Doc # EI207309      Strategy
This Energy Insights report examines customer reaction to time-based pricing programs and what it takes to achieve a favorable customer response to a time-based pricing offer. We consider existing pilots and programs with time- ...
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Managing AMI Data
Bridget Kester, Craig Williamson
Jan 2007 - Doc # EI204967      Looking Ahead
This Energy Insights report considers how installation of automated meter reading (AMR) and advanced metering infrastructure (AMI) systems is affecting utility load research departments. Load researchers, eager to gain addition ...
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Time-of-Use and Critical Peak Pricing: Considerations for Program Design
Craig Williamson, Ingrid Rohmund, Bridget Kester, Jan Borstein
Dec 2006 - Doc # EI204569      Strategy
This Energy Insights report focuses on the design of voluntary time-of-use (TOU) programs designed to shift load from on-peak to off-peak periods. It also examines critical peak pricing (CPP) programs, a variant of TOU pricing. ...
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More Research authored by Bridget Kester