Canadian IT Opportunity: Government

This Government Insights service helps governments and vendors leverage IT investments to maximize organizational performance. This service offers details on IT hardware, software, services, and telecom spending at the federal, provincial, and municipal levels. Government Insights' clients have access to intelligence on the IT market opportunity, IT investment priorities, purchase criteria and decision making, and vendor perceptions based on primary research.

Approach

Government Insights' research advisory service equips government organizations and IT vendors with the market insights, competitive analysis, and demand-side adoption trend information necessary to make informed, critical decisions on technology investments and market positioning.

Topics Addressed

Throughout the year, this service will address the following topics:

  • IT expenditure in the government market
  • New drivers for government departments
  • Program and policy drivers
  • IT purchasing behaviour
  • Understanding government perceptions of IT vendors
  • How to effectively target solutions for the government sector

Key Questions Answered

Our research addresses the following issues that are critical to your success:

  • What is the size of the IT opportunity by government segment (federal/provincial/municipal) and by technology purchased in those segments?
  • What are the critical departmental and IT spending priorities?
  • How can vendors improve their likelihood of success and lower their cost of sale in the government sector?
  • What is the impact that important changes to government policy will have on the government IT market?

Who Should Subscribe

Government Insights' research advisory service provides business managers and executives within federal, provincial, and municipal organizations, as well as the technology product managers and marketers that support this marketplace, with timely and accurate data and advice. Our ongoing and continual interaction with our clients truly assists them to make better-informed decisions and improve their operations and competitiveness.

Return on Research Investment

Core benefits for IT vendors include the ability to:

  • Determine IT adoption trends in the government market segment for your offering by knowing government drivers and inhibitors of IT investments by agency and market
  • Map your offerings to government priorities and solutions by tracking government spending at a deep-domain level and determining spending trends across jurisdictions
  • Position your offering in the context of government business issues by getting ahead of major program spend

Core benefits for government include the ability to:

  • Benchmark your organization against other government agencies within and between jurisdictions and across the country
  • Map your business priorities and technology challenges to vendor solutions within the government vertical
  • Keep current on best practices in IT procurement, metrics, and confidence measures to better enable government performance

Standard Subscription Deliverables

Government Insights values building client relationships and strives to foster a partnership with each client through continuous analyst interaction; concise delivery of current, timely, and relevant research; as well as custom research when needed. Each advisory service delivers strategic research covering business and technology issues. A summary of the basic service deliverables available to subscribers includes the following:

  • Analyst inquiry time specific to the advisory service area
  • 24 x 7 research access via government-insights.com
  • Discounted admission to specific Government Insights or IDC conferences
  • Complimentary forum invitations (Webcasts, telebriefings, industry briefings)
  • Dedicated client service representatives

Lead Analyst

This service is led by Alison Brooks. Alison helps customers understand the opportunities, investment priorities, and purchasing criteria of this unique market. Her understanding of federal, provincial, and municipal IT initiatives helps clients position technology offerings as meaningful solutions to current and emerging program and policy priorities. Prior to joining IDC and Government Insights, Alison worked with the province of Ontario's Ministry of Government Services, advancing two of the government's IT initiatives. She was also instrumental in expediting the delivery of the Ontario Ministry of Consumer and Business Services' Electronic Service Delivery for Individuals.

Related Offerings

Related offerings to our industry-specific research practices include IT Spending Guides - segmented regional and country-level analysis by solution area; Go-To-Market Services (GMS) - a modular set of deliverables to assist clients in extending their market reach, validating their market strategy, and producing more responsive customer-centric marketing campaigns; Global IT Advisor (GITA) - a flexible, cross-disciplinary research service providing granularity in market information and analysis across a wide range of technology areas; and IT Management Service (ITMS) - a best-practices research service covering IT governance, portfolio management, vendor procurement, and more. In addition, Government Insights experts are available for individualized consulting engagements to address specific challenges or to customize the results of our syndicated research offerings.